These series of posts came from nanocelebrity.com from 2009-2012. This site explored the idea if expertise come drive celebrity culture.

What is a nanocelebrity?

An individual who is promote him or herself on the media and channels that are available to her or him and broadcasts that presentation to the general public and generally has an audience under a thousand. Read more…

“It’s impossible to move, to live, to operate at any level without leaving traces, bits, seemingly meaningless fragments of personal information.”

– William Gibson

The Concept of Reach

As my presentation for SxSW is coming closer, I felt it was time to clarify some of the concepts from my discussion of nanocelebrity. Perhaps the most important to look at is the concept of reach. Normally, reach is discussed as an effect of the network itself. People can connect...

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Create a Realm of Knowledge

In this modern connected society, it is extremely hard to not leave a virtual breadcrumb trail of your life online. This is aided by a series of online tools designed to document and distribute knowledge to the most minutiae level. This knowledge is even more prevalent than was once found in...

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Connecting with the Audience

There have been several articles and academic studies dealing with the ability of people to connect through online communication. We also have heard how people have built their “micro-brand” through connecting with a broad audience. There is discussion about how creating a transparent online profile will help attract new fans...

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Expanding Beyond the Nano Realm

As discussed earlier in this blog, the nanocelebrity is an expert first and a celebrity second. Creating a realm of knowledge that someone can speak with an sense of authority forms the basic of the nanocelebrity's interactions online. However if that person only talks about their focus or expertise, it...

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Proving Expertise

As discussed earlier in this blog, it is important to publish thoughts and ideas in order to exist on the social network. However, it is equally as important to know what to communicate and what not to communicate within these channels. If one writes simply to let others know they exist, it will...

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Self Publishing

The first barrier that any nanocelebrity must cross in order to expose themselves to the larger online community is to self-publish. If we are to believe that academics must “publish or perish,” then a person seeking to be a nanocelebrity must publish or never exist. This may be the most...

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The Interworkings

Rex Sorgatz wrote last year about the concept of the nanocelebrity when he wrote "[t]he point is that renown is no longer the exclusive province of a select few. Nano-celebrity is there for the taking, if you really want it." I believe that he was talking about celebrity at the...

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The Purpose of Nanocelebrity

I really wanted to explore a few different avenues when starting this blog. The first one was to briefly verbalize my thoughts on this new channel of communication (microblogging/microcommunication/anything that uses XMPP to transmit information). I hoped this did not become a boring academic exercise only a few people would...

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Strength in the Community

It is very easy to dismiss the concept of the nanocelebrity if you do not take into account several of the factors that make online socialization different from traditional socialization and traditional mediation. Lev Grossman began to explore these factors when Time named “You” the Person of the Year in...

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